LIQVID

Android TV app for managing commercial information in fitness centers, restaurants and other businesses. Thanks to the app, administrators can upload a new menu, advertisement or any other promo in 2 clicks.

LiqVid approached The S-Team to get customers from target regions and test a hypothesis to utilize a cold engagement channel.

Launching a "pilot project" in 3 segments: fitness industry in Asia, Europe and profile conference participants

An interesting case study of an industry solution. Our agency's task was to set up technical communication, find target contacts, write a chain of communication and launch it, and get the interested audience on the phone.

Within the framework of the pilot project, 10 calls were made and more than 50 responses were received.

Anton Saburov

The S-Team

Project Features

When comparing two similar audiences - fitness industry representatives from Europe and Asia - the former proved to be more commercially attractive.
Interaction with the audience that was at the industry conference gave a touch point, which was later reinforced by a personal meeting at the event. The third touchpoint was already done by contacts after the conference and organized calls.
We see great potential in the niche of industry solutions with a broad market, as they allow us to test hypotheses, scale communication and get good volumes of targeted actions.